IMP Electronic Archive

The papers from all the IMP conference proceedings from 1984-1999 have been digitized and are freely and uniquely available through this IMP Electronic Archive, providing instant electronic access to this major research resource hitherto only available in print format to visitors to the Eddie Davies Library. This complements the later conferences and the further resources available from the IMP group website www.impgroup.org.

 

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 1049 items in 105 pages
SelectKaminarides, J. & Ford, C (1986). The Effects Of Foreign Exchange Risk On The Pricing And Marketing Of A Product In Foreign Markets. Presented at 3rd International I.M.P. Research Seminar On International Marketing. Ecole Superieure de Commerce de Lyon, Lyon, France: IMP.
SelectKhanna, S (1986). The Country Stereotype Paradox: An Empirical Study Of Asian Companies. Presented at 3rd International I.M.P. Research Seminar On International Marketing. Ecole Superieure de Commerce de Lyon, Lyon, France: IMP.
SelectMattsson, L (1986). Indirect Relations In Industrial Networks - A Conceptual Analysis Of Their Strategic Significance. Presented at 3rd International I.M.P. Research Seminar On International Marketing. Ecole Superieure de Commerce de Lyon, Lyon, France: IMP.
SelectNicoulaud, B (1986). Problems In The International Marketing Of Services: An Overview. Presented at 3rd International I.M.P. Research Seminar On International Marketing. Ecole Superieure de Commerce de Lyon, Lyon, France: IMP.
SelectNyström, H (1986). Balancing Competition And Cooperation, The Key To Successful Marketing Strategy. Presented at 3rd International I.M.P. Research Seminar On International Marketing. Ecole Superieure de Commerce de Lyon, Lyon, France: IMP.
SelectPaliwoda, S. & Vardar, N (1986). The Relationship With Foreign Suppliers In Industrial Purchases: A Study Of British Importers. Presented at 3rd International I.M.P. Research Seminar On International Marketing. Ecole Superieure de Commerce de Lyon, Lyon, France: IMP.
SelectParkinson, S (1986). Niche Marketing And Manufacturing Strategy. Presented at 3rd International I.M.P. Research Seminar On International Marketing. Ecole Superieure de Commerce de Lyon, Lyon, France: IMP.
SelectPatterson, J (1986). Marketing Exporting To Reluctant Exporters. Presented at 3rd International I.M.P. Research Seminar On International Marketing. Ecole Superieure de Commerce de Lyon, Lyon, France: IMP.
SelectRabino, S. & Shah, K (1986). The Application Of Countertrade To Export Entries And Technology Transfer. Presented at 3rd International I.M.P. Research Seminar On International Marketing. Ecole Superieure de Commerce de Lyon, Lyon, France: IMP.
SelectRao, C., Karuppan, M. & Mehta, S (1986). An Empirical Investigation Of Cross-Cultural Differences In Industrial Buyer Behaviour. Presented at 3rd International I.M.P. Research Seminar On International Marketing. Ecole Superieure de Commerce de Lyon, Lyon, France: IMP.